Florence - Oregon Coast Visitors Association

Florence

Located on Highway 101 on the central Oregon Coast (in fact, almost at the exact center) is Florence—Oregon’s Coastal Playground. Big sand dune adventures (dune buggies, ATVs, sandboarding, camping) are near the top of the list of things to do. But with miles and miles of uncrowded beaches there is horseback riding, beachcombing, tide pooling, kite flying, boogie boarding, surfing, kiteboarding, and romantic sunset beach walks. Oh, and there are ancient forests for hiking, foraging, biking, and finding waterfalls. In between there are more than a dozen pristine lakes within a dozen miles, the Siuslaw River, and all kinds of fishing, crabbing, and clamming. If in-town adventure is more your style, there is a vibrant Old Town district with lodging, a marina, quaint shops, fascinating galleries, and incredible food and drink. World-class golf, museums, an antique district, casino gaming, and a public events center with international caliber shows round out the offerings.

Featured activities

  • Florence Area Chamber of Commerce Visitor Center

    290 Hwy 101
    Florence, Oregon 97439
    (541) 997-3128

    Florence is “Oregon’s Coastal Playground!” An award-winning destination for outdoor adventure, romantic getaways, family vacations, arts and culture, connecting with nature, or building and growing a business. Florence has recently been named “Second-Best Small Town in the Northwest” and “Second-Best Small Town In America for Adventure” by USA Today; one of TripAdvisor’s Top-25 Family Weekend Getaways With Kids, Expedia’s Most Beautiful Town, one of the “8 Coolest Cities You Must Experience Yourself” by Flights.com, and The Oregonian/OregonLive.com Reader’s Choice for Best Coastal Getaway. We couldn’t agree more. Experience the area yourself, and make Florence your coastal playground!

  • Deadwood Covered Bridge

    Florence, Oregon 97439

    The architectural elements of Deadwood Bridge are quite unique. Flooring was installed on a slant so that traffic rounding the corner onto the bridge would travel more safely. Other elements include false end beams, semi-elliptical portal arches with trim, and large openings along the west elevation. The cost to build the bridge totaled $4,814, and it became a part of the state's secondary road system.

Featured accommodations

  • Driftwood Shores Resort & Conference Center

    88416 1st Ave
    Florence, Oregon 97439
    541.997.8263

    Driftwood Shores is the ultimate place to call home for your vacation, being the only oceanfront lodging property for mile. You will be merely steps away from ten miles of uninterrupted beautiful beaches. Whether you’re here with family, planning a trip with your closest friends, or looking for a place to spend a little quality time with a loved one, you’re sure to discover something truly special on the shores of the Oregon coast. Breathtaking views of the Pacific Ocean are just the beginning of this exceptional destination; the refreshing coastal air and bright sunshine is sure to help you rejuvenate on your stay, no matter how long. We are conveniently located close to the Oregon Dunes National Recreation Area, Sand Master Park, Sea Lion Caves and Heceta Head Lighthouse.

Events

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